I’m a London-based director working across commercial, social & music content. I’ve shot campaigns for brands such as EA, Adidas, ASDA, LinkedIn, Lloyds Bank, Wingstop, JD Sports, Sky, with a strong focus on performance, culture and storytelling.

With a background in documentary, I bring a human, emotive lens to everything I direct. I love building worlds - inspired by theatre, set design, and character - and I’m always looking for ways to blend genre, creating something that feels unexpected but emotionally grounded. My work often explores themes around identity, youth, and connection, with a strong visual eye and an openness to play.

Alongside my commercial work, I’ve multicam directed live shows and music films for artists including Coldplay & Ed Sheeran, Stormzy and Little Simz. That experience capturing live performance has hugely shaped my style - helping me develop a natural feel for energy, movement and emotion that sits between the lines.